{"id":58700,"date":"2024-09-04T03:03:20","date_gmt":"2024-09-04T01:03:20","guid":{"rendered":"https:\/\/housesmarketplace.com\/how-reverse-mortgage-lenders-are-planning-for-potentially-lower-rates\/"},"modified":"2024-09-04T03:03:20","modified_gmt":"2024-09-04T01:03:20","slug":"how-reverse-mortgage-lenders-are-planning-for-potentially-lower-rates","status":"publish","type":"post","link":"https:\/\/housesmarketplace.trio-tv.com\/ru\/how-reverse-mortgage-lenders-are-planning-for-potentially-lower-rates\/","title":{"rendered":"\u041a\u0430\u043a \u043a\u0440\u0435\u0434\u0438\u0442\u043e\u0440\u044b, \u0432\u044b\u0434\u0430\u044e\u0449\u0438\u0435 \u043e\u0431\u0440\u0430\u0442\u043d\u0443\u044e \u0438\u043f\u043e\u0442\u0435\u043a\u0443, \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u044e\u0442 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e \u0431\u043e\u043b\u0435\u0435 \u043d\u0438\u0437\u043a\u0438\u0435 \u0441\u0442\u0430\u0432\u043a\u0438"},"content":{"rendered":"<div>\n<p>With elevated mortgage rates having persisted over the past two years, <a href=\"https:\/\/www.housingwire.com\/tag\/federal-reserve\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Federal Reserve<\/strong><\/a> Chair Jerome Powell <a href=\"https:\/\/www.housingwire.com\/articles\/powell-signals-september-rate-cut-time-for-policy-to-adjust\/\" target=\"_blank\" rel=\"noreferrer noopener\">indicated recently<\/a> that a cut to the federal funds rate at this month\u2019s meeting of the <a href=\"https:\/\/www.housingwire.com\/tag\/federal-open-market-committee\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Federal Open Market Committee<\/strong><\/a> (FOMC) is on the table, which would likely have the effect of driving mortgage rates lower.<\/p>\n<p>Elevated interest rates have been part of the reality for the forward and reverse mortgage channels since the waning days of the COVID-19 pandemic. With the possibility of a rate reprieve on the horizon, <strong>HousingWire<\/strong>\u2019s Reverse Mortgage Daily (RMD) reached out to leaders at several major reverse mortgage lenders to get an idea of how they\u2019re preparing for such a scenario.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-leaning-on-education\">Leaning on education<\/h2>\n<figure class=\"alignright size-large is-resized\"><img fetchpriority=\"high\" fetchpriority=\"high\" decoding=\"async\" width=\"605\" height=\"788\" data-attachment-id=\"435588\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/new-american-funding-names-shannon-robinson-as-reverse-vp\/shannonrobinson_naf\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg\" data-orig-size=\"605,788\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"shannonrobinson_naf\" data-image-description=\"&lt;p&gt;Shannon Robinson, VP of the reverse mortgage division at New American Funding&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Shannon Robinson&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg?w=230\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg?w=605\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg?w=605\" alt=\"Shannon Robinson, VP of the reverse mortgage division at New American Funding\" class=\"wp-image-435588\" style=\"width:200px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg 605w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg?resize=115,150 115w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/shannonrobinson_naf.jpg?resize=230,300 230w\" sizes=\"(max-width: 605px) 100vw, 605px\"><figcaption class=\"wp-element-caption\">Shannon Robinson<\/figcaption><\/figure>\n<p>Shannon Robinson, senior vice president of the reverse mortgage division at <strong><a href=\"https:\/\/www.housingwire.com\/company\/new-american-funding\/\" target=\"_blank\" rel=\"noreferrer noopener\">New American Funding<\/a><\/strong> (NAF), said the company remains committed to the prospect of borrower education regarding its full range of <a href=\"https:\/\/www.housingwire.com\/tag\/home-equity\/\">home equity products<\/a>. This would go doubly in a more favorable rate environment.<\/p>\n<p>\u201cThis commitment includes increasing educational efforts through more training sessions, improved communications and personalized consultations with our borrowers,\u201d Robinson said. \u201cAdditionally, NAF is expanding its marketing strategies to reach a broader audience and increase our reach. We see a significant opportunity to attract new borrowers at NAF through the collaborative efforts and partnerships across our sales channels.\u201d<\/p>\n<p>Making sure that borrowers understand the full implications of home equity products \u2014 particularly as rates change the qualification equation for some \u2014 will be key, according to David Peskin, CEO of <strong>HighTechLending<\/strong>, dba <strong>American Senior Lending<\/strong>.<\/p>\n<figure class=\"alignleft size-large is-resized\"><img decoding=\"async\" width=\"2914\" height=\"3887\" data-attachment-id=\"342440\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/with-mortgage-rates-on-the-rise-here-are-some-products-originators-should-tap-into\/1530442_1-davidpeskin_large\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg\" data-orig-size=\"2914,3887\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"10\",\"credit\":\"\",\"camera\":\"DMC-GH4\",\"caption\":\"\",\"created_timestamp\":\"1463107350\",\"copyright\":\"\",\"focal_length\":\"43\",\"iso\":\"200\",\"shutter_speed\":\"0.0125\",\"title\":\"\",\"orientation\":\"1\"}' data-image-title=\"1530442_1-DavidPeskin_large\" data-image-description=\"&lt;p&gt;David Peskin, president of HighTechLending.&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;David Peskin&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?w=225\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?w=768\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?w=768\" alt=\"David Peskin, president of HighTechLending.\" class=\"wp-image-342440\" style=\"width:200px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg 2914w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?resize=112,150 112w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?resize=225,300 225w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?resize=768,1024 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?resize=1152,1536 1152w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2022\/03\/1530442_1-DavidPeskin_large.jpg?resize=1535,2048 1535w\" sizes=\"(max-width: 2914px) 100vw, 2914px\"><figcaption class=\"wp-element-caption\">David Peskin<\/figcaption><\/figure>\n<p>\u201cThere will be some borrowers who can benefit from a lower rate as well as get access to additional proceeds,\u201d Peskin said. \u201cIt is very important for lenders to make sure the cost to benefit makes sense for the borrower. I think the bigger opportunity comes from those borrowers who really needed the benefits of a reverse mortgage to improve their cash flow during high inflation.\u201d<\/p>\n<p>Kristen Sieffert, president of industry-leading lender <strong><a href=\"https:\/\/www.housingwire.com\/company\/finance-of-america\/\">Finance of America<\/a><\/strong> (FOA), said that a potentially new rate environment heightens reverse mortgage potential for new customers.<\/p>\n<p>\u201cThe prospect of interest rate cuts on the horizon can be a win-win for many homeowners who have been waiting on the sidelines and for the reverse mortgage industry,\u201d Sieffert told RMD. \u201cImportantly, it can help more people qualify through the ability to access additional levels of valuable home equity.\u201d<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-growing-the-business\">Growing the business<\/h2>\n<p>Higher expected rates often led to lower loan proceeds, meaning that some potential borrowers were short to close in that environment, Peskin said. But remaining focused on new customers will be key, he added.<\/p>\n<p>\u201cAs the 10-year expected rate drops, many of these potential borrowers can likely qualify for a reverse,\u201d he added. \u201cAs an industry, I hope we take advantage of lower rates across the board, and look to grow the industry and not simply recycle it.\u201d<\/p>\n<p>The reverse mortgage industry was bolstered during the pandemic years by an explosion of HECM-to-HECM refinance volume. When that opportunity dried up, lenders quickly aimed to pivot back to new customers, but volume has remained depressed on a comparative basis.<\/p>\n<figure class=\"alignright size-large is-resized\"><img decoding=\"async\" width=\"400\" height=\"400\" data-attachment-id=\"435306\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/origins-longbridge-executive-talks-about-choosing-reverse-mortgages\/melissamacerato_longbridge\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png\" data-orig-size=\"400,400\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"melissamacerato_longbridge\" data-image-description=\"&lt;p&gt;Melissa Macerato, chief revenue and marketing officer at Longbridge Financial.&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Melissa Macerato&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png?w=300\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png?w=400\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png?w=400\" alt=\"Melissa Macerato, chief revenue and marketing officer at Longbridge Financial.\" class=\"wp-image-435306\" style=\"width:200px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png 400w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png?resize=150,150 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/melissamacerato_longbridge.png?resize=300,300 300w\" sizes=\"(max-width: 400px) 100vw, 400px\"><figcaption class=\"wp-element-caption\">Melissa Macerato<\/figcaption><\/figure>\n<p>At <strong><a href=\"https:\/\/www.housingwire.com\/company\/longbridge-financial\/\" target=\"_blank\" rel=\"noreferrer noopener\">Longbridge Financial<\/a><\/strong>, chief revenue and marketing officer Melissa Macerato said that the company is primarily focusing on new borrowers, but it will pivot as necessary based on the direction of the market.<\/p>\n<p>\u201cLower rates present opportunities to bring new customers into the reverse mortgage business and also the potential for existing borrowers to refinance,\u201d Macerato said. \u201cWe are constantly adjusting our marketing strategies to make consumers aware of the opportunity to get a more attractive offering, including greater proceeds from lower expected rates on HECMs and thus higher principal limits.\u201d<\/p>\n<p>As both a reverse mortgage lender and servicer, Longbridge said it can deploy information to its servicing clients about possible refinancing opportunities if the terms have a potential benefit.<\/p>\n<p>\u201cAs a servicer of more than 40,000 reverse mortgage loans, we will notify our servicing clients when refinancing potentially makes sense,\u201d Macerato said. \u201cWe also perform this service for our wholesale clients, alerting them when opportunities arise to reach back out to a prospective buyer or existing borrower.\u201d<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-the-role-of-the-refi\">The role of the refi<\/h2>\n<p>While acknowledging the capability that refinances have to bolster business, FOA\u2019s Sieffert reiterated that a new rate environment primarily brings a market expansion opportunity.<\/p>\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" width=\"726\" height=\"1024\" data-attachment-id=\"434830\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/reverse-mortgage-industry-encouraged-by-new-hecm-servicing-contract\/kristensieffert_far\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg\" data-orig-size=\"726,1024\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"kristensieffert_far\" data-image-description=\"&lt;p&gt;Kristen Sieffert, president of leading reverse mortgage lender Finance of America Companies.&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Kristen Sieffert&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg?w=213\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg?w=726\" tabindex=\"0\" role=\"button\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg?w=726\" alt=\"Kristen Sieffert, president of leading reverse mortgage lender Finance of America Companies.\" class=\"wp-image-434830\" style=\"width:200px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg 726w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg?resize=106,150 106w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/01\/kristensieffert_far.jpg?resize=213,300 213w\" sizes=\"auto, (max-width: 726px) 100vw, 726px\"><figcaption class=\"wp-element-caption\">Kristen Sieffert<\/figcaption><\/figure>\n<p>\u201cFrom Finance of America\u2019s perspective, beyond a potential uptick in refi volumes supplementing our core business, more broadly a rate reduction presents an opportunity to expand the market and introduce new customers to the benefits of a reverse mortgage, putting more wind at our back as we continue to execute against our long-term goal to make using home equity in retirement mainstream,\u201d she said.<\/p>\n<p>Ryan Ogata, the reverse mortgage leader at <strong><a href=\"https:\/\/www.housingwire.com\/company\/guaranteed-rate\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rate<\/a><\/strong>, explained that the rate environment impacts the forward and reverse channels equally. There\u2019s a cyclicality to the business when rates rise and fall, including a focus on survival in a high-rate environment and growth-mode opportunities that arise from lower rates.<\/p>\n<p>\u201cThere\u2019s some nice revenue to be had as a result [of refis], but I\u2019m not worried about rates coming down,\u201d Ogata said. \u201cIt will benefit us and eventually rates will move in the other direction. That\u2019s the cyclicality; that\u2019s the nature of the mortgage business, both on the forward and reverse sides.\u201d<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-forward-integration\">Forward integration<\/h2>\n<p>One potential difference between the next lower rate environment and prior instances is the reverse mortgage industry\u2019s more consolidated posture, which has led to notable reverse expansions among primarily forward mortgage companies. <\/p>\n<p>At NAF, Robinson said that the reverse division allows the whole company to devise a solution that makes sense for a particular borrower.<\/p>\n<p>\u201cOur reverse mortgage division complements our traditional forward loan services, working together to devise solutions for our clients \u2014 particularly those aged 55 and older who are exploring new home equity options,\u201d Robinson said. <\/p>\n<p>\u201cThe reverse mortgage team is well integrated within NAF, helping to educate our forward retail and consumer-direct divisions about alternative financial options as their clients near retirement. This ongoing initiative is seen as an opportunity to introduce new borrowers to the benefits of reverse mortgages.\u201d<\/p>\n<p>In addition to NAF, other primary forward lenders such as Rate and <strong><a href=\"https:\/\/www.housingwire.com\/company\/guild-mortgage\/\" target=\"_blank\" rel=\"noreferrer noopener\">Guild Mortgage<\/a><\/strong> have expanded their reverse presence in the past two years.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With elevated mortgage rates having persisted over the past two years, Federal Reserve Chair Jerome Powell indicated recently that a cut to the federal funds rate at this month\u2019s meeting of the Federal Open Market Committee (FOMC) is on the table, which would likely have the effect of driving mortgage rates lower. Elevated interest rates [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-58700","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How reverse mortgage lenders are planning for potentially lower rates - Houses Marketplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesmarketplace.trio-tv.com\/ru\/how-reverse-mortgage-lenders-are-planning-for-potentially-lower-rates\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How reverse mortgage lenders are planning for potentially lower rates - Houses Marketplace\" \/>\n<meta property=\"og:description\" content=\"With elevated mortgage rates having persisted over the past two years, Federal Reserve Chair Jerome Powell indicated recently that a cut to the federal funds rate at this month\u2019s meeting of the Federal Open Market Committee (FOMC) is on the table, which would likely have the effect of driving mortgage rates lower. 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