{"id":62988,"date":"2026-05-12T03:35:18","date_gmt":"2026-05-12T01:35:18","guid":{"rendered":"https:\/\/housesmarketplace.trio-tv.com\/bright-mls-launches-bright-promote-ad-tool-in-listing-platform\/"},"modified":"2026-05-12T03:35:18","modified_gmt":"2026-05-12T01:35:18","slug":"bright-mls-launches-bright-promote-ad-tool-in-listing-platform","status":"publish","type":"post","link":"https:\/\/housesmarketplace.trio-tv.com\/ru\/bright-mls-launches-bright-promote-ad-tool-in-listing-platform\/","title":{"rendered":"Bright MLS launches Bright Promote ad tool in listing platform"},"content":{"rendered":"<div>\n<p><strong>\u042f\u0440\u043a\u0438\u0439 \u041c\u041b\u0421<\/strong> has launched Bright Promote, an in-platform advertising tool that lets real estate agents create and run digital and mail marketing campaigns directly from Bright Listing Management as soon as a listing goes live, the company announced Monday.<\/p>\n<p>The North Bethesda, Maryland-based multiple listing service said Bright Promote is its first MLS-built advertising solution and is fully integrated into the listing management workflow used by its subscribers. Rather than requiring additional logins or third-party tools, the new product sits inside the <a href=\"https:\/\/www.housingwire.com\/articles\/bright-mls-launches-tech-tool-suite-bright-solutions\/\" target=\"_blank\" rel=\"noreferrer noopener\">existing system<\/a> where agents enter and manage listings.<\/p>\n<p>\u201cAgents should be able to market a new listing quickly and professionally, without adding complexity to their workflow,\u201d <a href=\"https:\/\/www.housingwire.com\/winner-profile\/2025-vanguard-brian-donnellan\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brian Donnellan<\/a>, the president and CEO of Bright MLS, said in a statement. \u201cBright Promote gives subscribers an easier way to turn a new listing into a live advertising campaign at the moment visibility matters most. It is another example of how Bright is building practical tools that solve real business needs for real estate professionals.\u201d<\/p>\n<p>Within Bright Listing Management, agents can use Bright Promote to set a campaign budget, apply branding and activate a digital or mailer campaign in a few clicks. The tool automatically pulls listing details and photos to generate ad creative tailored to each channel, according to the announcement.\u00a0<\/p>\n<p>At launch, Bright Promote includes:<\/p>\n<ul class=\"wp-block-list\">\n<li>Direct integration with Bright Listing Management so agents can promote listings without leaving the platform<\/li>\n<li>Campaign activation on <strong>\u0424\u0435\u0439\u0441\u0431\u0443\u043a<\/strong> \u0438 <strong>\u0418\u043d\u0441\u0442\u0430\u0433\u0440\u0430\u043c<\/strong> when a listing is created or updated<\/li>\n<li>Controls for budget, branding and lead destination<\/li>\n<li>Real-time performance insights to help agents monitor and refine campaigns<\/li>\n<\/ul>\n<p>Bright Promote is positioned to support multiple stakeholders in the listing process. Agents gain a faster path to broader exposure; brokers and team leaders get a built-in marketing option that can help drive consistency and efficiency; and sellers get professional promotion from day one of a listing, the company said.<\/p>\n<p>Bright Promote is available now to <a href=\"https:\/\/www.housingwire.com\/tag\/bright-mls\/\">\u042f\u0440\u043a\u0438\u0439 \u041c\u041b\u0421<\/a> subscribers through Bright Listing Management.<\/p>\n<p><em>This article was generated using HousingWire Automation and reviewed by a HousingWire editor before publication. The system helps convert company announcements and industry data into HousingWire-style news coverage.<\/em><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Bright MLS has launched Bright Promote, an in-platform advertising tool that lets real estate agents create and run digital and mail marketing campaigns directly from Bright Listing Management as soon as a listing goes live, the company announced Monday. The North Bethesda, Maryland-based multiple listing service said Bright Promote is its first MLS-built advertising solution [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-62988","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bright MLS launches Bright Promote ad tool in listing platform - Houses Marketplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesmarketplace.trio-tv.com\/ru\/bright-mls-launches-bright-promote-ad-tool-in-listing-platform\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bright MLS launches Bright Promote ad tool in listing platform - Houses Marketplace\" \/>\n<meta property=\"og:description\" content=\"Bright MLS has launched Bright Promote, an in-platform advertising tool that lets real estate agents create and run digital and mail marketing campaigns directly from Bright Listing Management as soon as a listing goes live, the company announced Monday. 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